About Us



Dave Aarons, Co-founder & CEO

Dave Aarons, Co-founder & CEO

Originally from Vancouver, BC, Dave Aarons is has been working in the legal industry connecting individuals and families to attorneys since 2004.

He co-founded Unbundled Attorney with his friend and business partner Jhaura Wachsman in January 2015. The company now works with hundreds of attorneys that provide affordable legal services to hundreds of thousands of clients annually across North America.

When he's not working with Unbundled Attorney, Dave can be found on the golf course pursuing his passion for competitive golf. He is also an avid traveler and has lived in and operated the company from over 25 counties around the globe.



Jhaura Wachsman, Co-founder & CTO

Jhaura Wachsman, Co-founder & CTO

A self-taught internet business developer and coder, Jhaura Wachsman has been immersed in the Lead Generation field since 1999, when he founded his first company.

Connecting people in search of high quality, hyper relevant products and services is what inspires Jhaura to develop business models and web-based applications that facilitate a win-win experience for both the searcher and the provider.

In his free time, Jhaura enjoys the ocean and the outdoors, while practicing minimalism and being at service to others.



Graham Scott, Ind. Consultant Sales Director

Graham Scott, Ind. Consultant Sales Director

Graham Scott has been a Sales and Lead Conversion Specialist for Unbundled Attorney since it's inception. He grew up in England and has lived all over the US, and in parts of Europe and South America.

With many years of experience working with hundreds of attorneys across North America, he brings his passion and knowledge of how to run a profitable, streamlined and efficient legal practice to the team. When he's not enrolling or coaching attorneys on how to optimize their results, Graham can be found in the mountains, at the yoga studio or the volleyball court.



Ray Gerow, Ind. Consultant Marketing Director

Ray Gerow, Ind. Consultant Marketing Director

Ray Gerow is a SEM marketing professional who specializes in marketing consulting for entrepreneurs in the Real Estate, Accounting and Legal industries. He works closely with Unbundled Attorney, a modern lead generation company that uses web based technology to bring down the cost of legal help for working families in the U.S. and Canada.

Growing up in California he now splits his time between Henderson, NV and Chiang Mai, Thailand. His spare time is spent traveling, training in martial arts. and working hard to stay on the cutting edge of the fast changing world of digital marketing.